Random Stuff

Behind the Wizard's Curtain: The Front Cover of Esquire Magazine

April’s Esquire cover featured Jessica Simpson, face half covered with shaving cream, razor in her hand.   The caption reads, “We shot this image to catch your eye so you will pick up this issue.”

The cover effectively breaks through marketers’ version of the fourth wall to wink at its audience and say,

We know you’re on to us, and we’re not even going to try to sneak this one past you.

It may be one of the most flattering and honest and ironic magazine covers I’ve ever seen.

It’s as if the Wizard decided he couldn’t possibly deceive Dorothy and the Tin Man and all the rest, pulled back his curtain, and gave them all the grand tour.

Where do you rank?

I love Alexa.com. The site shows you where you rank based on pageviews and unique visitors.

  • Cat2008onbroadway.com has a traffic rank of: 1,205,244
  • Playbill.com has a traffic rank of: 33,119
  • Tylenol.com has a traffic rank of: 102,540
  • Cherrylanetheatre.org has a traffic rank of: 3,904,080
  • Bankofamerica.com has a traffic rank of: 411
  • Broadway.com has a traffic rank of:  24,706

The higher the page rank, the better.  Where do you rank?

The Cha Cha Cha of Comedy

The Holy Trinity. The Three Musketeers. Easy as 1, 2, 3.

There’s something very special about the number 3.

Years and years ago, I saw a fabulous documentary on comedy that featured the writers of the Sid Ceasear show, with the old funny men sitting around chewing the fat about the good ol’ days. In passing, they described the magic of the number 3 — that most of the time funny comes in threes: in a classic joke the 3rd man who walks into a bar is the funniest, in a sitcom the 3rd speaker in an exchange is the funniest, in a stand-up narrative the 3rd thing to happen is the funniest.

And ever since seeing that documentary, I “count” any comedy I see or hear, at least on a subconscious level.

1 2 ha ha ha. 1 2 ha ha ha.

6 things that have nothing in common

  • After shooting testimonials with Jaisen and Sumeet for Almost an Evening I realized that everyone is camera shy. Am I the only video whore left in the world?
  • Pure Country, Pure Country, Pure Country!
  • Using a video game to advertise a product is called an advergame. huh. It had a name all this time.
  • 75 degree weather in early April is only awesome when you can go outside and enjoy it.
  • J.R. Horne is snort-muscle-milk-out-your-nose hilarious.
  • If you are French and you abuse heavy file sharing, your ISP will ban you permanately from the internet. dites-moi plus de mon ami

Mark Linn-Baker, you got Rick Rolled!

Mark Linn-Baker, we love you. See his brilliant performance in Almost an Evening.

See Bronson Pinchot in his brilliant performance of Rick Astley (good catch, Jaisen!):

Firefox add-ons

FirefoxIt’s my favorite browser. Firefox. Besides the fact that it’s just awesome, it has some stellar extensions you can download for free. Try the LinkedIn toolbar and you can’t miss the Developer tool. Click to view all the add-ons.

My television debut, etc.

I don’t like to brag, but the Vineyard Theatre’s God’s Ear commercial we created just happens to be my acting debut! Don’t blink though, or you’ll miss my appearance. Yes, that’s me, looking morose (and maybe a little cold . . . it was dang chilly that day!). I think you’ll agree it’s the ne plus ultra of tooth fairy performances in a thirty-second commercial! Look at Jim’s post from April 3 to see for yourself.

When form follows function, it's a beautiful thing

In Helvetica, the surprisingly spell-binding documentary about the ubiquitous font, one particularly passionate graphic designer points to a wall of different words printed in the grid-like, mathematically-pleasing type-face.

“Caffeine,” he rants as he points to the word. “Does this say ‘caffeine’ to you?”

It’s fascinating how form can follow function, and function can follow form, in everything from physiology to poetry to words.

Humans have opposable thumbs, and this little digit allows us to do everything from type blogs to build houses.

I recently learned (at New York Public Library’s excellent exhibit on Jack Kerouac) that Gregory Corso’s famous poem, “Bomb” was itself a bomb until Kerouac shaped its words into a mushroom cloud.

And, of course, there are fonts. I left Helvetica and couldn’t help but be amazed just how present the font is in our day-to-day lives. I can’t walk a block in New York without seeing it: the font that can be superimposed on a grid, the font without little “feet” on its edges. These are changes without meaning.

And yet ….

I can’t imagine waiting at a sign that says STOP or STOP or STOP .

Caution: Read The Internet With Care Today

warning-sign.png

It is now officially April Fool’s Day in some other country, even if that country doesn’t observe it. Increasingly, websites and social networks (and many of the “elite” tech bloggers) have decided that they (and here we anthropomorphize websites – creepy, no?) couldn’t possibly go without joining in on the fun by posting insane rumors and stupid product announcements with the hope that enough unassuming web-surfers will take them at face value, so they can have a couple of laughs when these surfers post idiotic-sounding comments.

Really, the only reason people get tripped up by these frivolities, is that on the other 364 days (365, in 2008) of the year, a disturbingly gigantic number of stories and rumors and “news” that see publication would feel right at home on some lame-o AFD post.

April Fool’s Day – for all its less-than-inspired inanity on the web in recent years – can teach us a lesson critical to our survival as a species in the digital age. The lesson is simple: Don’t believe everything you read. 90% of everything is crap. Of the remaining 10%, not all of it will be true, though some of it will be so seriously awesome you’d wish it were.

Learning this lesson is easy. Following it daily is far from it.

With any luck, this little reminder will come in handy tomorrow, and keep you from being played for the fool that each of us, inevitably, must be.

Photoshop anywhere for free!

It’s here! The web-based version of Photoshop. Brilliant.
> Click here to get an account. It’s easy and free!

They give you 2GB of space and you can show off your work to the world in the gallery. I think this is perfect for people who don’t want to drop the enormous amount of money to buy the software; those of us who need a quick resize, blemish touch-up and color correction for the PERFECT facebook photo. Be sure you have the latest version of Flash.