We are so excited that Burn The Floor is extending until January 3. The show has broken two box-office records and continues to do well.
We are working on a few promotions that are in the pipeline. In the meantime, watch the Live Stream of the dancers who will teach a Master Class at Chelsea Piers today at 10am.
Is your show just starting out? Here are five things you should do before you do anything else…
1. Buy domain names. You can do this cheaply through godaddy.com or Network Solutions. If you can, buy as many variations of the domain name as possible. Do this before the show is announced to avoid squatters. Remember to get the domain name of the show and also reserve ‘nameofshowTICKETS.com’ – Domize is a great site to help you get started.
2. Reserve your Twitter name. The popularity of the tweet has caused a lot of the Twitter user names to be taken. Read my earlier post about this.
3. Create a splash page and add some content, be sure to add the title of the show to this page for search engine optimization.
4. Add a mailing list. There are a lot of free services that allow you to host the collection of names and it’s easy to set up. Try Vertical Response, iContact, PatronMail, Campaign Monitor or even Feedburner.
5. Add Google Analytics to the site and track how many people have come to the site.
The Stars shine bright on Broadway at the Opening Night for Burn the Floor. I was fortunate enough to get some pretty incredible interviews like Nigel from So You Think You Can Dance, Carolyn from The Real Housewives of New Jersey , Susan Lucci and the fabulous Kelly Divine, Choreographer of Rock of Ages. Just another day at Art Meets Commerce!