Take a look at JetBlue’s new ad campaign putting a humorous twist on the shifting structure of corporate America. The campaign I think is pretty funny, but it is playing on an extremely topical/sensitive subject that has been in the news constantly.
The new campaign pokes fun at CEO’s who no longer have jobs/private jets and now have the think about flying commercially (think American Automaker CEO’s). The videos are a how-to-guide on how to go from flying in private jets to flying commercially (pointing out all of the great features of JetBlue airlines).
Check it out, what do you think? Funny? or too soon? http://www.welcomebigwigs.com/

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